I branded and created an illustrated menu for a new potential Bubble Tea Cafe. The aim was to create a soft and whimsical brand that appealed to a young target audience.
I started the process with sketches of Japanese inspired characters. I was heavily influenced by a lot of traditional Japanese Woodblock paintings. I then applied my illustration style to this fantasy bubble tea world that I had created. I then created simple gifs that could be used on social media or a future website.